The company stopped selling gas years ago. [...] the once family-owned business is now a wholly owned subsidiary of the publicly held CBRL Group Inc., which operates 588 company-owned stores in 41 states. All about the merchandise In addition to meeting the menu expectations, the Cracker Barrel name has almost become synonymous with front porch rocking chairs, jumbo-size checker sets, triangular-shaped peg games at each table, a large stone fireplace with a roaring fire during the cold winter months, a pot-bellied stove used for merchandise display and a mounted deer head above the hearth.