Be still, my heart. In a statement released last week, publisher Judith Regan announced that she was planning to relocate her imprint ReganBooks from Manhattan to Los Angeles by the end of 2005. For anyone unfamiliar with Regan's work, she's responsible for ushering talents as diverse as Howard Stern, Rush Limbaugh and Tommy Franks into print; among her successes are adult-film actress Jenna Jameson's "How to Make Love Like a Porn Star," and Jose Canseco's steroid-enhanced memoir "Juiced."

Regan was among the first book executives to understand synergy, the notion that what's content for one is content for all. Besides her producing credit on "Growing Up Gotti," she parlayed "Porn Star" into VH1's "Jenna Jameson's Confessions," and she has vowed never again to be caught without subsidiary rights (having published the novel "Wicked" without them before it became a hit Broadway musical). In the end, then, her decision to come to California is simply the most visible manifestation of a sad, conglomerate truth: There is too little difference any longer between publishers and Hollywood studios.