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Pharma's Battle With Social Media
Searcher - Medford
Subjects: Pharmaceutical industry; Social networks; Regulation
Author: Ardito, Stephanie C
Date: Mar 2012
Start Page: 44
Pages: 5
Section: THE MEDICAL DIGITAL
Abstract (Document Summary)

I looked through Facebook's Press Room, which includes press releases, blogs, and a search engine, to try to locate Facebook-generated content regarding the policy change [www.facebook.com/press.php]. Unfortunately, I had no luck in uncovering any statement issued directly by the company and made available to the public. From accounts I've read, Facebook sales reps emailed the announcement to their pharma clients on May 17, 2011.

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