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The ABCs of the Word Market
Information Today - Medford
Subjects: United States; Information technology management; Publishing industry
Author: Hawkins, Donald T
Date: Oct 2007
Start Page: 24
Pages: 2
Abstract (Document Summary)

In an interview, Erin McKean, chief consulting editor of the American Dictionaries for Oxford University Press (OUP), talked about electronic information. McKean thinks that electronic information gives them a new way to think about information delivery. It is not just newspapers, magazines, books, or posters. If you move away from print-based delivery, you can do new things. Print is very static. With electronic delivery, you can make deeper multilevel connections. Hypertext really was the breakout idea underscoring the changes in reference technology today. She added that OUP are using online dictionaries instead of print dictionaries; they are using mobile dictionaries like the one you can get on your cell phone, and so forth. And because electronic delivery frees them from the constraints of paper and the size of the book, they can be more creative and innovative in how they display the information.

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