The rise of social media offers numerous opportunities for communication, but it's left companies struggling to add context to traditional archives that don't take into account social and real-time conversations. Actiance, a communications management company based in Silicon Valley, can help with Alcatraz, its enterprise information archive. Traditional methods of maintaining records, such as email archives, treat each interaction in social media as an individual event. Email archives also don't take into account how easy it is for users to change posted content.
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