Our ever- changing world is growing a larger appetite for content. Facebook and social media are only one example. Ted.com, Nature, com, and all the broadcasting networks are pumping out video. Even radio stations are simulcasting their talk shows with video. ESPN Radio is just one example. New content needs to be identified, shaped, and made available. Broadcasting companies are creating lots of new content - HBO, TNT, AMC, Starz, etc.
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