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Librarian pokes fun at profession with T-shirts
[Final Edition]
The Guelph Mercury - Guelph, Ont.
Author: Kirsch, Vik
Date: Jan 11, 2006
Start Page: A.14
Section: BUSINESS
Abstract (Document Summary)

Rather than object to the stereotype, D'Elia, 27, is toying with it in a good-natured way. His company, Gear Down Clothing, sells humorous T-shirts, like the ones that read: "Beware of rowdy librarians" and "Librarians have tighter buns."

It's a part-time labour of love, but D'Elia said it's profitable; he sells several hundred shirts a month, primarily through his website, geardownclothing.com.

Photo: DAVE CARTER, GUELPH MERCURY / University of Guelph librarian [Matthew-Jim D'Elia]'s online company, Gear Down Clothing, sells humorous T-shirts like these.

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