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| Hillbilly Names Help 'Moonshine' Soda Pop Grab Teen-Age Sales |
Mountain Dew Gains Big Share Of Market; White Light-nin', Kickapoo Joy Juice Show Up
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By By RICHARD R. LEGER Staff Reporter of THE WALL STREET JOURNAL,
The Wall Street Journal,
842 words
Apr 19, 1965
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| ATLANTA--What's in a name? Plenty--if it happens to be Mountain Dew, White Lightnin' or Kickapoo Joy Juice. |
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