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QUAKER HOPES DINOSAUR OATMEAL WON'T BE EXTINCT
[NORTH SPORTS FINAL Edition]
Chicago Tribune - Chicago, Ill.
Subjects: Food; Product introduction; Oats; Advertising campaigns
Author: Lazarus, George
Date: Aug 11, 1998
Start Page: 3
Section: NORTH SPORTS FINAL
Abstract (Document Summary)

George Lazarus notes that Quaker Oats Co has introducted a new instant oatmeal with dinosaur eggs that hatch when water is added. Quaker has launched an advertising campaign beginning Aug 24, 1998 to promote the food.

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